WWF-Philippines holds ‘Bid for Nature’ online art auction on May 15

'Stroke of Genius' by kuh Ledesma

Actress and pop diva Kuh Ledesma is auctioning her personal art masterpiece titled ‘Stroke of Genius’ in ‘Bid for Nature’ online auction, which will be held on Saturday, May 15, 2021. Her artwork is just one of more than 100 items that will be featured and put up for bidding at the auction along with those from other local celebrities that include fashion designer Rajo Laurel (‘Collection of Sketches’), actress Angel Locsin and WWF-Philippines ambassadors Enzo Pineda and Pia Wurtzbach.

Bid for Nature also serves as the main program of the World Wide Fund for Nature Philippines (WWF-Philippines) as it celebrates the WWF network’s 60 years of action for nature and people. The online auction is aimed at bringing together arts and fashion enthusiasts along with local artists and environmental advocates to generate funds in support of the organization’s local conservation efforts and to further promote renewing the lifecycle of items by reselling curated paintings, prints, vintage items, and other art and fashion pieces.

“Collection of Sketches’ by Rajo Laurel

This online art event is a joint effort of WWF-Philippines and its partners, Gavel & Block by Salcedo Auctions and Bid for the Future with Tatler Philippines (media partner) and ComCo Southeast Asia (communications partner).


The power of art

“For 60 years, WWF has been a global voice of nature,” said WWF-Philippines Executive Director Katherine Custodio. “The challenges we face today require us to respond with even more urgent action and with the scale required to change the ending. The pandemic has highlighted our broken relationship with nature and makes the case for a reboot and reprioritization like nothing else.

“With the power of art to evoke emotion and response, we believe that art plays a big role in raising environmental awareness and challenging current norms. We hope artists, art enthusiasts, and environmental advocates can work together with us in building a resilient and sustainable future for the country.”

Screengrab at online auction

WWF-Philippines history

WWF was established internationally in 1961 with the mission of building a future wherein humans and nature thrive. The movement is active in almost 100 countries and is supported by over 35 million people globally. Thus, WWF is able to advocate with others for changes needed to address the world’s biggest challenges—whether that is about transforming global food systems or working with financial institutions to redirect financial flows away from practices that are deemed environmentally and socially destructive.

It was in 1997 when WWF-Philippines was founded as a national organization of the WWF network. It has since then been working with the government, the business sector, and various local communities to help stop and eventually reverse the acceleration of environmental degradation in the country. Among its major projects are the Ipo Watershed rehabilitation, protection of whale sharks in Donsol, and the continuing research and conservation efforts in Tubbataha Reefs, among many other projects.

WWF-Philippines is also set to launch more efforts to #ChangeTheEnding for the environment and help environment frontliners and partner communities within the year.

Bid for Nature is set on May 15, 2 p.m. at salcedoauctions.com. Browse the auction catalog and register to bid through this link.