More than 59 million Globe subscribers nationwide can now call #8-7000 on their mobile devices for free to order food from Jollibee. Previously, a call to the delivery hotline using a mobile phone cost up to P7.50 per minute.
This free service is the outcome of a recent partnership signed by Globe Telecom’s enterprise and information and communications technology unit Globe Business and Jollibee Foods Corporation (JFC).
The team-up is part of the giant fastfood chain’s expansion and centralization of its express delivery service. At the same time, this partnership is expected to facilitate easier access to Jollibee’s delivery number as well as attain broader reach specifically to areas where there is a growing demand for food delivery service.
Collaboration for customers
“We are honored and privileged to be Jollibee’s partner in their pursuit to elevate their service delivery and in adapting a customer-centric focus in their operations,” said Peter Maquera, Globe Business senior vice president. “We aim to continuously improve and look for new solutions that help address business pain points and drive further collaboration with our customers.”
For its part, Jollibee aims to maximize more technological innovations it could possibly use to serve its customers better. “Globe Business is an excellent partner for us since they have a high level of experience in information and communications technology,” said Jollibee Vice President for National Business Channels Manjie Yap. “We are highly confident with their infrastructure, back-end, and client support capabilities—so we’re sure that we have a reliable partner to bring this service to our customers.”
Reaching out to more customers
In June 2017, the company launched its ‘Hashtag’ campaign to remind its customers not to forget pressing # on their phones when dialing Jollibee delivery hotline #8-7000.
Meanwhile, this partnership between JFC and Globe Business would also extend to the former’s other fastfood brands. Globe mobile subscribers would also eventually be able to call for free the delivery hotlines of Burger King (#22222), Greenwich (#55555), Mang Inasal (#71111), and Chowking (#98888). Tech and Lifestyle Journal would keep you posted.