Hong Kong’s itel launches entry-level flagship mobile phone in PH

A new smartphone brand has unveiled its entry-level flagship device in the Philippines. Hong Kong’s itel recently launched its P33 Plus—a smartphone with amazing features despite its very reasonable retail tag price of P3,499.

P33 Plus lives up to the namesake of itel’s Power series of smartphones—with a 5000mAh battery that powers the device for 100 hours of normal use, 39 hours of continuous 3G phone call, and up to 685 hours on standby.

Its AI Power Master technology helps regulate power consumption to maximize battery use and avoid frequent charging. Its power-saving mode intelligently adjusts the device’s performance and use of apps to extend battery life by 35% at most.

Greater storage
P33 Plus has a 16GB ROM, a 140% increase from itel’s previous model. The optimized Android Oreo OS with pre-installed apps is matched with over 12GB storage to store more photos, videos, and even apps.

And with its size, the smartphone can deliver a fuller and better visual experience with its 6-inch IPS Full-Screen display to provide an easier and more immersive design so users can watch videos and play mobile games more comfortably.

Privacy and photos
The face unlock and fingerprint sensor ensures privacy and security so a user can instantly access the phone. The fingerprint quick access functions have already been upgraded.

Do you like taking photos? You will surely rave about P33 Plus’ 8MP dual rear camera and its 8MP selfie camera with a four-in-one big pixel technology for clearer and brighter selfies no matter what the lighting condition is. Bokeh effects and customized Face Beauty V2.0 mode also make the device more interesting to those who love taking pictures.

Established in 2007 in Hong Kong, itel has emerged to become a major player in the mobile handsets industry globally. According to itel Mobile Head Lei Zhang during the P33 Plus launch at Ascott Hotel Manila, itel is now one of the top 10 global smartphone brands in 2018. He also revealed that the company now has up to 150 million users across 50 countries.

itel P33 Plus is now available at leading retailers nationwide and at the brand’s official online Flagship Store on Lazada. The device comes with a 100-day replacement warranty for manufacturing issues.