Organic health brand taps celebrity Matteo Guidicelli as new ambassador

Controversial actor, singer, and triathlete Matteo Guidicelli is set to inspire more people to live a healthier and more active lifestyle. The 29-year-old celebrity was introduced as the newest brand ambassador of Santé, a premier company selling organic health/wellness products and services, on February 26, 2020 at the Marco Polo Hotel in Ortigas Center, Pasig City.

Guidicelli joins TV host and weather anchorman Kim Atienza (who has been endorsing Santé for 10 years now) as ambassadors of the brand. He is among the few actors in the country who are wearing other interesting hats: as model, businessman, triathlete, and military reservist. “Matteo embodies healthy living,” said Santé CEO Joey Marcelo. “As a company, this is what we, at Santé, are passionate about. We are glad and excited to welcome Matteo to the Santé family and, we hope that he will serve as a true fitspiration for everyone.”

Being part of the Santé family has always been his dream, said Guidicelli. “Santé as a brand, also just talks about the importance of living a health and active lifestyle,” Guidicelli said. “It is very positive. And so, I am excited and honored to represent the brand.”

Santé Barley, the company’s flagship product, is made from organic pure barley grass, which is noted for being an effective antioxidant and for being a rich source of vitamins and minerals that detoxifies the body while also aiding the digestive health.