Vivo’s latest digital teasers hint of another revolutionary screen design

Ethereal—an adjective meaning ‘extremely light and delicate seeming too perfect for this world.’

Vivo is hinting of an ‘ethereal fusion,’ which obviously pertains to a new and upcoming screen design. On Vivo Philippines’ official Facebook page, the fastest growing smartphone brand is teasing (since August 25) its over 21.5 million followers about a new device that it claims will provide an ‘experience to an out-of-the-world feat’ right at the palm of our hands.


The galaxies coalesced. Prepare for something greater. #GoBeyond

Posted by Vivo on Tuesday, August 21, 2018


It has also updated the page’s cover with a video featuring the moon with its familiar shape emphasizing a curved line—obviously a clue to a possible new look of a new flagship smartphone from the brand.

Another FB post from Vivo adds to the mystery. It reads: “The galaxies coalesced. Prepare for something greater. #GoBeyond” Could this finally give light to the rumored ‘water drop display’ supposedly coming from the brand?

Tech and Lifestyle Journal did a quick backtracking to review the way Vivo introduced new smartphone designs in the past. We were hoping to decode what the company is up to.

In 2017, Vivo launched its V7+ with a 5.99-inch AllScreen Display offering a wider visual experience and a comfortable grip. The idea was to facilitate a bigger screen to the delight of users who are into gaming, reading, and binge-watching videos.

Early in 2018, the brand introduced its V9, the first Vivo flagship smartphone coming with the revolutionary notch. This smartphone features a 19:9 FullView Display with a massive 90% screen-to-body ratio for a wider glance into the digital universe. It comes with a 6.3-inch screen complemented by the compact feel of a typical 5.5-inch smartphone.

By the second quarter of the year, Vivo rolled out its X21, the first of the X-series devices the brand intends to introduce to Filipinos. As expected, it comes with the iconic 19:9 FullView Display with a bigger screen-to-body ratio (90.3%) for a better visual experience.

And lastly, Vivo has recently launched the Vivo NEX, which introduces its Ultra FullView Display experience with an impressive screen-to-body ratio (91.24%). It comes with the pioneering 8-megapixel Elevating Front Camera, which is hidden in the body when not being used. At the same time, this smartphone has the Screen SoundCasting Technology replacing the traditional earpiece speaker and reducing the bezel size.

These tickle our curiosity even more. Which other barriers will Vivo break next when it launches its new smartphone? Stay tuned.