Press Release
Power Mac Center (PMC) is introducing the new iPhone 17 series and new iPhone Air to Filipino Apple fans.
“We’re doing all this for our customers whose passion is technology and all its possibilities. Every new upgrade signifies a bold leap forward in the ways we connect, create, and live. At Power Mac Center, we are committed to delivering it with the quality and service our customers deserve,” said PMC Director for Marketing and Product Management Joey Alvarez.
Here’s a roundup of the biggest surprises to expect before the highly anticipated new drops this October:
1. Official pre-order mechanics and offers
The official pre-order period started on October 9, 2025. PMC offers convenient and accessible ways to pre-order: (a) in-store by visiting any of the 150+ PMC and The Loop stores nationwide during mall hours; and (b) online via the official Web Store, The Loop by Power Mac Center on Shopee, or the SM Malls Online app.
Pre-order iPhone 17 and iPhone Air at Power Mac Center or The Loop to avail these offers:
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- Up to ₱57,000 off when you trade in an iPhone 16 Pro Max [in-store pre-orders only]
- Up to 50% off on select iPhone cases and screen protectors
- Up to 30% off on select Apple and premium accessories
- Three (3) lucky raffle winners will each receive 30,000 Wyndham Rewards points, giving them the chance to enjoy a stay at any Wyndham Hotels and Resorts property [in-store pre-orders only]
- Three (3) raffle winners of Lojel Travel Bags [in-store pre-orders only]
- ₱2,000 discount eVoucher for accessories (code will be sent via email/in-app chat after successful delivery of the order) [online pre-orders only]
- Free shipping nationwide [online pre-orders only]
- Enjoy up to 6 months of SPayLater exclusively at The Loop on Shopee.
- Customers will also receive a set of freebies worth ₱8,000 when they pre-order an iPhone Air or iPhone 17 series device from Power Mac Center or The Loop stores and freebies worth P6,000 when they pre-order from the Power Mac Center Web Store or The Loop on Shopee from October 9 to 16, 2025.
- From October 9 to November 2, 2025, customers who will present their Club Wyndham Asia digital membership card can enjoy 10% off AirPods and up to 10% off on select premium accessories.
Terms and conditions apply. Brand partners include Belkin, Before Anything Else, Mophie, and ZAGG. Major sponsors are PanzerGlass and CARE by PanzerGlass, while minor sponsors are ADAM elements, Cygnett, QDOS, LAUT, RhinoShield, and Anker.
Make sure to present or use your 1 Infinite membership to secure your loyalty points. Download the 1 Infinite app from the App Store or Google Play and create an account or log in using your registered email address.
2. Midnight launch in multiple venues, crazy insane freebies!
Pre-ordering is just the first phase. More exciting surprises are in store once the new iPhone Air and iPhone 17 series are officially launched. In true PMC fashion, it will happen at midnight; and this year, there will be simultaneous events anew.
Join the much-anticipated Midnight Launch happening at PMC stores in Greenbelt 3 and SM Mall of Asia from October 16, 9 p.m. to October 17, 12 a.m. Be among the first 40 customers in line at Greenbelt 3 to get a FREE iPhone 16e 128GB (worth ₱39,990) or Apple Watch Ultra 2 (worth ₱54,990). Over at SM Mall of Asia, the first 30 customers will receive the same. Everyone in line by 11:59 p.m. at all midnight launch events will also get FREE ₱30,000 worth of accessories and other perks.
On top of this, over 40 Power Mac Center and The Loop stores will open on October 17 at 12:01 a.m. Customers at these sites will take home FREE ₱4,000 worth of accessories and be able to avail other offers. In SM Lanang, customers can still enjoy the midnight launch freebies during the midnight store opening. Stay tuned for further updates.
3. ‘iPhone for All’–affordable, accessible, possible for all
Apart from accessibility, Power Mac Center makes it easier for all customers to pay for their new iPhone by partnering with banks and non-bank financial institutions with their respective offers. Save as much as ₱9,000, pay in fixed installments at 0% interest up to 36 months, pay later, win a premium accessory freebie, and/or earn cashbacks or rebates.
Partners include BDO, BPI, Chinabank, EastWest, RCBC, HSBC, Metrobank, PNB, Security Bank, UnionBank, Billease, GCash, GoTyme, and Home Credit. Check with your financial services providers for the full details.
Note that in-store pre-order customers may pay in full or place a minimum ₱3,100 down payment upon pre-ordering. The remaining balance must be settled on October 17, 2025. In-store pre-orders must also be claimed at the same store where payment was made. Full payment is required for Web Store and Shopee pre-orders.
On October 8, Power Mac Center held exclusive pre-order events for the new iPhone series. SM Megamall Mega Fashion Hall, The Annex at SM City North EDSA, Bonifacio High Street, and Festival Mall hosted the events where the first 20-40 customers snagged either an iPhone 16e 128GB or an Apple Watch Ultra 2 with their iPhone 17 series or iPhone Air order, and everyone in line enjoyed discounts and exclusive perks from lifestyle partners Bo’s, Grab, and Lojel. There were also booth activities by PMC’s partner brands at Mega Fashion Hall that customers got to join for exciting prizes and offers.
Pre-order period for the iPhone 17 series and iPhone Air ends on October 16, 2025. For the full mechanics, go here.
