Press Release
Vitafoods Asia, the premier nutraceutical event in Asia organized by Informa Markets, is set to return in 2026 with its largest edition to date. The event will feature a net exhibit space of 20,000 square meters with over 800 companies, representing an impressive 30% growth compared to the 2025 edition. Taking place once again at the state-of-the-art venue in Bangkok–Queen Sirikit National Convention Center (QSNCC) from September 2 to 4, 2026.
New country pavilions, new experiential activities & features
This year’s event will also see the addition of two new country pavilions, Australia and New Zealand, further enhancing its global representation and showcasing innovations from these regions in the nutraceutical and functional food industries. In addition to its expanded size and international reach, Vitafoods Asia 2026 will introduce a host of exciting new features designed to elevate the attendee experience and provide deeper insights into the industry:
Sensory Box: A workshop-style feature that enables attendees to experience food ingredients through sense of smell, touch, and taste. Creating an interactive experience that enables attendees to re-imagine user experience for their nutraceutical development.
From Lab to Launch: The event will host a range of speakers that will provide valuable insights to R&D professionals, enabling them to envision the product all the way from raw ingredients in the laboratory to finished goods, with concept to completion journey for research professionals, including clinical trials.
Four-Factor Solution Workshop: Delivered in partnership with HMT, expert brand builders specialised in serving brands, businesses and people in the food and nutrition industry, this program is curated to guide and enable entrepreneurs to align their products and brands with the target audience and market. “The workshop will focus on learn the success factors in nutrition & health marketing, innovation, and branding, and avoid failure” (This is the description they gave to me, you can fix it to align with their description)
Vitality Vending Machine: Organized in collaboration with The Office of National Higher Education Science Research and Innovation Policy Council (NXPO) and Tao Bin, this feature will include vending machines featuring healthy and nutritional beverages onsite.
Thailand Nutraceuticals Award Powered by Vitafoods Asia: A prestigious award ceremony recognizing excellence and innovation in the Thai nutraceutical sector for finished products.
Pet Nutraceuticals Showcase: A special exhibit highlighting the growing market for nutraceuticals designed for pets.
The overarching theme for Vitafoods Asia 2026 is “Nutraceuticals Trends Across Generations,” focusing on redefining health and wellness across all life stages. This visionary theme emphasizes cutting-edge science, natural ingredients, and personalized nutrition through technology, aiming to create a future where people not only live longer but live better. These include gut and microbiome health, cognitive and mental wellness, active body and longevity, and personalized and digital nutritional enablers.
“Vitafoods Asia 2026 is set to redefine the future of health and wellness by embracing cutting-edge science, natural ingredients, and personalized nutrition technologies. Our theme, ‘Nutraceuticals Trends Across Generations,’ envisions a world where people not only live longer but thrive at every stage of life. This year, the event will be 30% bigger and feature greater international participation, making it a truly global platform to explore innovative solutions that cater to the unique health needs of each generation, from Boomers to Generation Alpha. Together, we are fostering a healthier and more vibrant future for all,” added Lakkana Chuvichien, Event Manager, Informa Markets.
Vitafoods Asia continues to be the leading platform for professionals in the nutraceutical, functional food, and dietary supplement industries, offering a unique space to connect, collaborate, and explore the latest trends and innovations.
