Jollibee’s newly re-opened Katipunan branch is its first Level Up Joy Store

Jollibee proudly opened its first Level Up Joy Store in the Philippines—the newly re-opened and renovated Katipunan branch in Quezon City on November 6, 2019. The store is now the jolliest hangout and landmark for students, residents, and all other customers along Katipunan Avenue.

The Level Up Joy Store showcases the coolest and most Instagrammable store design among all other Jollibee stores here and abroad. At the same time, the new store concept features exciting innovations that are aimed at bringing greater customer convenience as Jollibee serves its bestsellers like the Chickenjoy, Jolly Spaghetti, and Yumburger.

“In an industry as competitive as ours, Jollibee continuously finds ways to pioneer groundbreaking innovations that enhance customer experience and bring greater convenience to our patrons,” said Jollibee Philippines President JJ Alano. “The Level Up Joy Store is the start of a new era for Jollibee and is part of our commitment to bring joy to our customers every step of the way—with our great-tasting food, better-looking stores, exciting innovations, and warm, personalized service.”



The newly re-opened Jollibee Katipunan branch (the chain’s 1,181st in the country) is the fast-food chain’s 33rd newly renovated store that features a contemporary and fresh, cool vibe that is sure to appeal to customers from all ages. The Level Up Joy Store transports customers to a new and elevated world of joy to make their dining experience and bonding moments extra joyful and special. The modern store design comes with a brightly-colored digital menu board, sleek lighting and fixtures, and vibrant murals.

Self-Order Kiosks
Jollibee launched its Self-Order Kiosks in 2018. Since then, those have been available in 25 stores across the country, including the 1,000th branch in BGC Triangle Drive and branches in Bay, Laguna; Lagao, South Cotabato, and Ayala Mall in Cebu. The kiosks will be available in an additional 40 Jollibee stores in the Philippines in 2020.

The new Jollibee Katipunan branch has three Self-Order Kiosks that enable customers to order at their own pace and give them the option to customize their orders according to their preferences. The kiosks also come with a user-friendly interface that enables customers to get their Jollibee favorites in three simple steps—order, pay and claim.

Wireless charging station
Another outstanding feature of the Jollibee Katipunan Level Up Joy Store is the wireless charging station where busy and on-the-go customers can automatically charge their mobile phones just by placing the devices on top of the wireless charging terminals. Charger cables are eliminated so that customers can focus more on enjoying their favorite Jollibee meals.

The first Level Up Joy Store is also among the first branches to deploy Jollibee’s E-Bikes for a more environmentally friendly food delivery service. And just like all other Jollibee stores, it will also benefit from the brand’s newly improved delivery website, which has just been re-launched in Metro Manila, coming with enhanced features including updated security protection for customers.