Sun Life Asset Management marks 20th year with another milestone

SLAMCI President Valerie Pama

On its 20th anniversary, Sun Life Asset Management Company, Inc. (SLAMCI) has achieved another milestone. The leading non-bank mutual fund management company recently disclosed reaching P94 billion in assets under management (AUM), as of the end of June 2020.

The strong figure comes as the country (and the rest of the world) continues to face the challenges brought about by the Covid-19 pandemic. SLAMCI emphasizes that it is strengthening its Sun Life Prosperity Funds, a suite of multi-awarded mutual funds.

“We see this as a vote of confidence from our clients, and we thank them for their continued trust,” said SLAMCI President Valerie Pama. “As we mark two decades of being our clients’ partner for prosperity, we are inspired to continue innovating so we may offer products and services relevant to their needs.”


Strong market position

Pama attributed SLAMCI’s outstanding performance to its continuous digital transformation, which has proven to be of advantage especially during the ongoing pandemic. It is among the few financial services providers that remain operational despite the quarantine when clients keep safe in their homes.

The company’s Bills Payment Program enables clients to make investments, while its My Sun Life Client Portal and Sun Life PH Mobile App facilitate adding or redeeming from their chosen Fund. The Electronic Statements of Account is also accessible on My Sun Life Client Portal for monitoring investments. There are webinars to help keep clients informed about the market state and how they can manage investments during these times. On July 22, 2020, SLAMCI is set to have another first—holding its Annual Shareholders Meeting online via Zoom.

SLAMCI keeps its position as the largest non-bank asset management firm in the country. It currently manages 16 funds and caters to over 160,000 investors through its 2,500 financial advisors. The 20-year-old company looks forward to serving more Filipinos for its next 20 years and beyond. It commits to continuously offering a wider variety of wealth solutions, excellent service, and innovative tools.


Financially prepared generation

Thus, SLAMCI is still poised to attain its target to breach the P100 billion milestone in AUM by the end of 2020. It reported an AUM of over P79 billion in October 2019, when it had 140,000 investors—exceeding the 2019 AUM target of P65 billion.

Gen X-ers (clients aged 36 to 55 years) account for the majority of SLAMCI’s clientele (47%), followed by Millennials (aged 20 to 35 years, comprising 31%).

“This is a good indicator that we are raising a more financially-prepared generation,” said Pama. “With this, we are inspired to continue with our financial literacy efforts such as webinars and special information campaigns.”